Checklist for Franchise Agreement

Checklist for Franchise Agreement

Purchasing a franchise can be a great investment opportunity, but it also comes with a lot of paperwork. One of the most important documents you will encounter is the franchise agreement. This legal agreement defines the relationship between the franchisor and franchisee, including the terms and conditions of the franchise. To ensure that you are making a well-informed decision, it`s crucial to carefully scrutinize the franchise agreement before signing it. Here is a checklist to help you cover all the bases.

1. Franchise Fees

The first thing you need to understand is the franchise fees. These fees are typically broken down into an initial fee and ongoing fees, such as a percentage of sales or flat monthly fees. Make sure you know what you are expected to pay and when.

2. Territory

The franchise agreement should clearly define your territory, including any exclusivity arrangements. Make sure you understand the geographic limitations of your franchise and whether the franchisor plans to open new locations nearby.

3. Term

The agreement should also specify the length of the franchise term, including any renewal options. Knowing the duration of the franchise will help you plan for the long term.

4. Training and Support

Franchisees often require training and ongoing support from the franchisor. Ensure the agreement details the extent of the support you will receive, including training, manuals, and any other resources you will need to operate the franchise.

5. Products and Services

The franchise agreement should detail the products and services you are authorized to offer as a franchisee. Make sure you understand any restrictions on product or service offerings, and whether the franchisor has any plans to change these offerings in the future.

6. Marketing and Advertising

To gain publicity and attract clients, franchisors often provide marketing and advertising support to their franchisees. Read the agreement carefully to ensure you understand any requirements or limitations on advertising, marketing, and branding.

7. Termination and Renewal Policies

Make sure you are clear on the termination and renewal policies outlined in the franchise agreement. If there are any clauses that give the franchisor the right to terminate the agreement, it`s essential to understand them in detail.

8. Intellectual Property Rights

The franchise agreement should discuss intellectual property rights. This includes trademarks, copyrights, logos, and other proprietary materials. Make sure you understand who owns the intellectual property and any requirements for protecting it.

9. Dispute Resolution

Franchise agreements should contain dispute resolution provisions, such as mediation or arbitration. Read these sections carefully to understand how disputes will be resolved, and whether you have any options for legal recourse.

10. Financial Performance

Franchise agreements should provide financial projections and historical performance data for the franchise. Ensure that any projections are realistic and that they align with your business plan. Look for evidence of successful franchisees and determine whether the franchise has a good track record of profitability.


Buying a franchise is no small task. The franchise agreement outlines the terms and conditions of the relationship between the franchisor and franchisee. Before signing on the dotted line, ensure that you have carefully reviewed the agreement and that you understand all of its provisions. By using this checklist, you can ensure that you`re making a sound investment decision.

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